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One of the first few sales calls I had didn’t result in a new client but in a valuable lesson.

She (my prospect) seemed like a perfect fit for my program.

After an hour or so of talking about her challenges and how I thought I could help her, I was sure our next call would’ve been the onboarding call.

But a week after that sales call, I was still waiting to hear from her.

When we connected again, she shared with me that she wasn’t ready to commit to a program and was working on something else.

Wait, what?! I was crushed.

After a few weeks of self-reflection I realized that even though it hurt, rejection is a good thing.

It’s easy to take rejection personally, especially when it comes to potential clients. But the truth is, not everyone is going to be a good fit for your business.

Just like drinks – some like coffee, some like tea, some like Bailey’s and that’s okay! You can’t please everyone, and that’s a good thing because you’re a unique and special blend that will be appreciated by those who love your flavor.

Instead of trying to win over clients who aren’t aligned with your vision, you can pour your energy into providing the best service possible for those who are.

In fact, rejection can actually be a catalyst for growth because when someone doesn’t want to work with you, you’re forced to step back and evaluate what’s working and what’s not.

You can identify areas for improvement and make changes that will help you attract the right clients.

That being said, rejection can still sting and it’s natural to feel disappointed or even hurt when someone doesn’t want to work with you.

After all, you put your heart and soul into your business, and rejection can feel like a personal attack.

That’s why it’s important to practice self-compassion and remember that rejection is not a reflection of your worth as a person or a business owner.

It’s simply a reminder that not everyone is going to be a good fit for you, and that’s a good thing.

So, the next time you encounter rejection in your business, try to see it as an opportunity rather than a setback. Take a deep breath, remind yourself that you’re awesome (because you are!), and move forward with renewed focus and energy.

And if all else fails, find comfort in the fact that even Mother Teresa had her share of naysayers. Yes, even one of the greatest humanitarian leaders in history faced rejection and criticism.

So, if she could handle it and still dedicate her life to serving others, so can you.

In conclusion, being okay with people not wanting to work with you is an important mindset to have as an entrepreneur. It means you’re being true to yourself, freeing up your time and energy, and opening up opportunities for growth.

And while rejection can be tough, it’s not the end of the world. So, embrace it, learn from it, and keep moving forward.

At the end of the day, your business is amazing and you’re not called to help everyone.

Kelly Thompson

Kelly Thompson is a messaging and visibility coach who helps female coaches & consultants master their message, generate leads and make money by selling high value offers without being chained to social media.  She is a wife, mother of 4 and 13 year homeschool mom, author, speaker and host of the Genius In You podcast.  If you'd like to learn how to get more clients, have more impact and make more money using virtual events, sign up for the free training at aligntoattract.com